This identity system was created for a client opening an architecture studio in Arcadia, Michigan. Reflecting on the local scenery and lake front vacation lifestyle, this branding system showcases the studio style architect Scott D. Lee was looking for.
Elements included in the print design package include letterhead, business cards, invoice form, graph sketch paper, and a standard label for tube mailing or box mailing. The web components included consisted of responsive web page for the studio, Additional items created for client were yard sign to be displayed at work site and vehicle decals for work vehicles. Color, design elements paper styles were chosen and incorporated with inspiration from the studio that would be the future home of Arcadia Studios.